Privacy Policy


These terms (”Privacy Policy”) apply to the services (”Service”) that are provided through our website and apps (”Apps”). We, the Service provider, are Brain Space AB, organizational number 559062-4960, address Sveavägen 98 5tr, 11350, Stockholm (“We” or “Us”). For a more detailed description of our services, please refer to our terms of use (”Terms of Use”)

It is important that our users understand which personal information is collected, how we use this information and with whom we may share this data. If you do not accept the terms in this Privacy Policy we kindly ask you not to use the Service.

This Privacy Policy has three main purposes;

  1. To explain which personal details are collected and how they are being used.
  2. To explain which, if any, personal details are being shared with a third party and if so why and with whom.
  3. To explain our responsibilities and your rights.

Personal Information” is defined as information that directly or indirectly can be associated to a person, for example name and address, but also potentially IP-addresses, geolocation or health details. A description of what information we collect that may include your personal details is listed as follows.


In order for the Service to work properly and provide a meaningful service to you as our user we have to collect personal details. We collect and use the following personal details:

By logging into our service via Facebook and thereby creating an account in the App, we collect the following Facebook details about you: name, e-mail, gender and picture. We also collect information that you share with us by using the Service. For example by actively uploading or creating content and information.

Certain information will automatically be collected by the App during usage, such as information about your interaction with our services, including:

  • hardware and software information such as IP address, device ID and type, device-specific and apps settings and characteristics, app crashes, advertising IDs (such as Google’s AAID and Apple's IDFA, both of which are randomly generated numbers that you can reset by going into your device’s settings), browser type, version and language, operating system, time zones, identifiers associated with cookies or other technologies that may uniquely identify your device or browser (e.g., IMEI/UDID and MAC address);
  • information on your wireless and mobile network connection, like your service provider and signal strength;
  • information on device sensors such as accelerometers, gyroscopes and compasses.
We may be using Cookies and similar technology in order to collect this data. For more information about our use of Cookies, please refer to Chapter 6. Cookies, Beacons and similar Technology.


In connection with using the App we also collect and use personal details that are shared by you with us via the service. The data shared with the App by answering questions and engaging in dialogues is necessary for the Service to work and provide meaning to our users. We will only use this data at the aggregate level and only for the purposes described in this Privacy Policy.

Chapter 3 describes how we’ll use the personal information collected, inclusive of your personal data.



We will collect and use personal information for the following purposes;

  1. In order for the App to communicate with the user.
  2. To deliver the Service and ensure a functioning Service.
  3. To analyse your usage of Service in order to improve the Service and expand into new products and services.
  4. To manage your account and usage of Service as well as communicating via notifications, emails and other modes of communication.
  5. To inform about updates of Service and Terms of Use.
  6. To market the Service and other services or products, either within or in addition to the Service, including functions and content as well as products and services that are provided via the Service.
  7. To conduct research with the purpose of better understanding human behaviour, emotions, relations etc.
  8. As further stated in this privacy policy.

We always keep our users privacy and integrity as our main priority when researching and analysing data. The personal data will only be aggregated together with other data with the purpose of understanding human behaviour on a high level basis, never on an individual level. We will save your personal details as long as you have an account with our Service. You have direct access to deleting data generated on your account, and you may ask us to make your personal details anonymous in our system. Personal data used in research will be stored in their aggregated format as long as needed for this purpose. If we are not allowed to use your personal details we will not be able to provide you with our Service. We will treat the personal details shared with us with absolute care and in accordance with “best practice”, the stipulations in this privacy policy and in ruling laws and regulations.


How personal information can be shared by you or by us to third parties. Please note that Brain Space AB is always responsible for your personal information and that no external party will have any additional rights of access to data than what’s granted to Us under this Privacy Policy.


We may occasionally share your personal details with service providers in order for them to execute certain tasks on our behalf, process user data and collaborate in order to provide the Service, all within the limitations of this privacy policy and the specifics listed in Chapter 3. We are for example working with Amazon Web Services as the platform provider for our Service.


We aim to keep your personal details within the EU/ EES and we transfer, process and store our users’ personal information on servers in Ireland via Amazon Web Services.

If we are to change the platform for processing of your personal details and/ or where the personal details are stored this policy text will be updated and a notification sent to our users. See Chapter 5 for more details.


In addition to the above we may use, store and share your personal information with external parties in order to;

  1. Allow a merger, acquisition or sale of all or parts of our assets that incorporates the potential transfer of personal information to the new owners in order to keep providing the Service or in other ways use the personal information.
  2. Ensure legal compliance and to assist law enforcement, we may disclose your information if reasonably necessary: (i) to comply with a legal process, such as a court order, subpoena or search warrant, government / law enforcement investigation or other legal requirements; (ii) to assist in the prevention or detection of crime (subject in each case to applicable law); or (iii) to protect the safety of any person. We may also share information: (i) if disclosure would mitigate our liability in an actual or threatened lawsuit; (ii) as necessary to protect our legal rights and legal rights of our users, business partners or other interested parties; (iii) to enforce our agreements with you; and (iv) to investigate, prevent, or take other action regarding illegal activity, suspected fraud or other wrongdoing.
  3. Make public anonymous or aggregated information in regard to the use of Service or other conclusions that can be drawn from the use of Service.
  4. Deliver on purposes such as high-level research on human behaviours, emotions and relations.

Personal details can be used and stored for a longer time period that what is stated in Chapter 3 when the information is subjected to legal compliance or responsibility such as;

  • we must keep it to comply with applicable law (for instance, some “traffic data” is kept for one year to comply with statutory data retention obligations);
  • we must keep it to evidence our compliance with applicable law (for instance, records of consents to our Terms, Privacy Policy and other similar consents are kept for five years);
  • there is an outstanding issue, claim or dispute requiring us to keep the relevant information until it is resolved; or
  • the information must be kept for our legitimate business interests, such as fraud prevention and enhancing users' safety and security. For example, information may need to be kept to prevent a user who was banned for unsafe behaviour or security incidents from opening a new account.


You may share private messages or information that may contain your personal details to other users or your contacts and thus share your personal information. Your name and profile picture will be visible for users you’ve initiated contact with.



We may make changes to this privacy policy. If we make significant changes we will communicate with you based on what is appropriate according to circumstances. Examples of communication are statements on the website, email newsletters or notifications in the App.


Once per year you have the right to ask us about your personal information, from where this information has been collected, and to whom the information has been shared. This information should be given free of charge and without you stating a reason for request. We will answer as swiftly as possible.

You may refuse the processing of your personal information at any point and withdraw your consent to our privacy policy that was confirmed during registration. The usage and processing of already collected information may continue in accordance with this privacy policy, but the data may not be updated or complemented. In addition to the above you may at any time demand correction, blocking or eradication of your personal information that is erroneous or incorrect. Kindly note that in such instances we are required by law to store your information we are not allowed to eradicate but only block your information.

If you have questions in regard to the usage of your personal information in the Service, this privacy policy, or aspects concerning protecting your identity in general, or if you wish to delete your personal information, kindly contact us at, or Brain Space AB, address Sveavägen 98 5 tr, 113 50 Stockholm.

Before we execute any requests we will have to verify the sender. Please state your full name in your message and, if appropriate, your address, username and email used at the time of registration. Please note that you will need to provide a signature to your message in order for us to release the information regarding your personal details.


We collect information with the help of technology such as Cookies, beacons and local storage (for example your browser or device).

This policy document will use the term “Cookies” for all technology, including data and text that we store in your browser or device.

A Cookie is a file storing bits of information about your interactions on your computer, phone or other device. Cookies can, for example, help us recognize you the next time you visit our website, but also facilitate a safer and optimized Service.

We use Cookies for the following purposes:

Functional Cookies

We use functional Cookies in order to provide certain features in our Service so that your choices and settings will be remembered next time you use the Service.

Cookies for analysis

We use Cookies for analysis in order to measure our Service in regard to demand, usability, and functionality when in use. The information we collect is used to maintain and improve the Service.

Cookies from a Third Party

We can also allow our collaborative partners to use Cookies in our Services for the same purposes as previously stated. We may also let a third party providing services on our behalf to use Cookies according to the guidelines stated above. We use one cookie from Google Analytics in order to analyse how the Service is being used.

Most browsers allow the user to choose how to handle their cookies. You may set the browser to refuse all or a selection of Cookies.

If you choose to block Cookies some aspects of the Service functionality may deteriorate or fail, as they require Cookies in order to work.

If you have any questions or concerns about our use of Cookies, please contact us on


This policy will be governed by and interpreted according to the laws of Sweden and shall be subject to the non-exclusive jurisdiction of the court of Sweden.

Any dispute, claim, or controversy between you and Brain Space AB arising in connection with or relating in any way to these Agreements or to your relationship with us as a user of the Service (whether based in contract, tort, statute, fraud, misrepresentation, or any other legal theory, and whether the claims arise during or after the termination of the Agreements) will be determined by the jurisdiction of the court of Sweden, with Stockholm District Court as the first instance, unless otherwise provided by mandatory law.